Rebranding of LÄNNA Furniture. The previous wordmark was dated and did not reflect the Scandinavian Design style. A custom drawn distinct, contemporary while timeless wordmark was created. Paired with a new typeface designed from the unique character features in the wordmark.

Typeface design in collaboration with Letters from Sweden.

Brand implementation includes imagery Art Direction, communication design, signage, packaging and bags. Created with the inhouse team at LÄNNA.